Diploma / Advanced Diploma in Marketing

Objective

To provide students with experiential learning experiences, gain a deeper understanding of the business marketing environment, and develop practical job skills in marketing. Our course is suitable for students who wish to progress higher in their marketing career within diverse industries.

Course Outline

There are 11 modules:

1. 1. Business Law & Ethics
   2. Principles of Information Systems
   3. Principles of Management
   4. Certificate in Modern Marketing Principles
   5. Certificate in Business Principles and Enterprise
   6. Certificate in Digital Marketing Analytics
   7. Operations Management
   8. Social Media Management
   9. Social Media Monitoring and Analytics
   10. Utilising and Integrating Social Media Channels
   11. Certificate in Customer Experience and Communications

Optional Modules:

1. International Business
2. Organizational Behaviour & Culture

Pre-requisites

• Age: 16 years old and above
• Academic Level: Relevant SCI Diploma or *other institution’s Diploma qualification, or at least 12 years of formal education (*other institution’s diploma will be based on a case by case basis to the academic level requirement）
• Language Proficiency: English Language of IELTS 5.5 and above, or GCE O-Level grade C6 or better, or pass SCI’s language proficiency test or equivalent.

Course Duration

• 15 months
• 15 hours of lesson time per week

Course Certification

Upon completion of all 11 module, those who fulfilled the required attendance and pass all academic assessments will be awarded with an Advanced Diploma in Marketing Certificate by Spring College International.

Course Brochure

To obtain our Advanced Diploma in Marketing Course Brochure, please visit the link:

Advanced Diploma in Marketing