This course aims to equip students with the knowledge and skills to become more social media proficient and thus capable of implementing the appropriate social media practice within their organization through the implementation of enterprise social media marketing strategies. It gives students a clear understanding of social media and its roots, planning and launching social media campaigns, variety of available tools and the know-how to implement key social media strategies for business.  Through case studies and engaging activities, students will learn how to create a social media plan tailored to specific organization needs and goals using social media platforms to reach to their target audience. Graduates of the Diploma in Social Media Marketing course can proceed to the Advanced Diploma in Social Media Marketing course.

Drop Us Your Enquiry

Our Graduate

Industry Trend

Companies are on the lookout for marketing operations talent, marketing managers, and analysts.
The dawn of digital marketing continues unabated this quarter driving up demand for talent to take on a range of roles in Singapore, according to recruitment experts Hays.
The latest Hays Quarterly Report for Singapore revealed that companies are on the hunt for digital marketing operations talent, digital marketing managers, data analysts and digital content specialists.
“The level of digital marketing recruitment this quarter is expected to be huge after what was already a big year in 2016,” explained Lynne Roeder, managing director for Hays in Singapore.
Lynne added, “Digital marketing is one of Singapore’s most dynamic talent markets. There are so many trends to monitor and harness to help drive customer relationships, capture market share and ring up sales.”
The rise and rise of digital marketing continues unabated this quarter driving up demand for talent to take on a range of roles in Singapore, according to recruitment experts Hays.
The latest Hays Quarterly Report for Singapore reveals companies are on the hunt for digital marketing operations talent, digital marketing managers, data analysts and digital content specialists.
“The level of digital marketing recruitment this quarter is expected to be huge after what was already a big year in 2016,” explains Lynne Roeder, Managing Director for Hays in Singapore.
“Digital marketing is one of Singapore’s most dynamic talent markets,” says Lynne. “There are so many trends to monitor and harness to help drive customer relationships, capture market share and ring up sales,” says Lynne.
“Native advertising may have been around for a while but it’s yet to hit its peak in terms of popularity and effectiveness. Mobile continues to be big and we are seeing video and apps play a bigger role in promoting products”.
“New social media players or just new ways for companies to use social to engage with customers continues is another key priority for many companies.”

Salary Range

Others Full Time & Part Time Diploma Courses 

  • Diploma in Professional Chinese Teaching
  • Advanced Diploma in Professional Chinese Teaching
  • Diploma in International Business Management
  • Advanced Diploma in International Business Management
  • Diploma in Logistic and Operation Management
  • Advanced Diploma in Logistic and Operation Management
  • Diploma In Hospitality & Tourism Management
  • Advanced Diploma In Hospitality & Tourism Management

Drop Us Your Enquiry

Our Location

Spring College International (Jurong East)
Block 135 Jurong Gateway Road #03-329 Singapore 600135
Tel: (65) 6896 0880     Fax: (65) 6563 2922

Direction
Nearest MRT Station: Jurong East
Buses available: 51,66,78,79,97,98,
105,143,160,183, 197,333,334,335,506,714

Spring College International (Bishan)
Block 512 Bishan Street 13 #03-526 Singapore
570512
Tel: (65) 6358 1068 Fax: (65) 6358 1069

Direction
Nearest MRT Station: Bishan
Buses available: 410, 156, 88, 56, 55, 54, 13